As Whytli, our Recruiting Manager, engages with potential candidates, she says that one question frequently arises: “What are Red Dog Media’s long-term goals?”
It’s a valid inquiry, one that speaks to the vision and trajectory of our company and the part that each of our hires play in helping to achieve those goals.
In this blog post, we aim to provide clarity on our future direction, equipping candidates with the insights they need to engage in deeper conversations with our team leads and leadership during the interview process. Join us as we delve into the ambitious goals and exciting prospects that lie ahead for Red Dog Media.
Our Core Purpose: Putting People First
At Red Dog Media, we’re not just in the business of performance paid search marketing; we’re in the business of building a community where people thrive. Our mission goes beyond the numbers; it’s about creating a workplace that fosters passion, growth, and excellence in every team member.
While our goals include revenue growth and market share, our core purpose revolves around our people. We believe that if our workplace isn’t a place where you’d love to be, then the rest doesn’t matter. That’s why we prioritize our people and culture above all else. Our aim?
To be the last place you’d ever want to work.
A Glimpse into Our Future Goals
As we set our sights on 2026, we’re focused on some ambitious goals that reflect our commitment to our team and our culture:
90 Right People in the Right Seats (RPRS): Building a great place to work starts with having the right people in the right seats. That means, that our emphasis is on fit, because alignment ensures that every team member is set up for success. We look for people who get it, want it, and have the capacity to do it.
Culture as a Competitive Edge: We put people first, which is why our culture is our secret sauce. By prioritizing excellence, growth, teamwork, and passion, we’ve built a workplace where everyone can thrive.
Our People Give a S**t!: Excuse the language, but it’s true. Our team is driven, engaged, constantly pushing boundaries and driving innovation in order to achieve greatness.
Entrepreneurial Thinking: We foster a mindset of innovation, problem-solving, and seizing opportunities. Entrepreneurial thinking involves the ability to think creatively, take calculated risks, and adapt to changing circumstances. It comes from the perspective of proactively looking to add value for the greater good of the team and the company, and delivering that value with constrained resources in order to drive growth.
25 Innovation Hall of Fame Inductees: Innovation is in our DNA. Our Innovation Hall of Fame celebrates the groundbreaking ideas and projects that propel us forward.
Industry-Leading Technology & Systems: We’re leveling up with new tools and technology with a focus on building organized systems that are clearly coded, easy to work with, and effectively scalable. Our cutting-edge technology enables our people to execute dynamic and successful strategies that win top ad spots.
Employee Appreciation Program: Recognizing and celebrating our team’s contributions is essential to our culture. Our employee appreciation program fosters and recognizes our core values within our culture. It is designed to instill the core values, recognize each other’s strengths and hard work, and to build camaraderie.
Red Dog University: Learning and development are cornerstones of our culture. Red Dog University is a program that is designed to support, nurture, and invest in our people. With an array of automated training courses, onboarding, education, career pathing tracks, personal and professional development, and mentorship content, we are helping our people become “Better Than Yesterday.”
Value Beyond Compensation: While we offer competitive pay, we also offer a range of benefits, perks, and a supportive work environment that goes beyond the paycheck.
Best Place to Work, Really!: We’re not just saying it; we’re living it. Our goal is to create a workplace where passion, growth, and excellence are the norm.
Give Back More!: We believe in giving back to our community. And we’re working to give back more! Last year, Red Dog Media donated over $100k to support our local community by giving to Three Square of Southern Nevada and to causes that our employees care about. Even still, we’re working to amp up our charitable giving!
Join Us on Our Journey
Whether you’re a seasoned professional or just starting your career journey, we invite you to join us on our mission to build something special. Think Red Dog Media might be the Last Place You’d Want to Work? Explore our job listings!